Ka Wai Ola - Office of Hawaiian Affairs, Volume 16, Number 6, 1 Iune 1999 — Responses to the Ka Wai Ola o OHA 1999 Readepship 8urvey [ARTICLE]

Responses to the Ka Wai Ola o OHA 1999 Readepship 8urvey

Mahalo to all of you who participated in the 1999 survey published in our February and March issues. We appreciate your assistance in helping us to serve you better. Compared to last year, we received three times as many responses, but the results tallied below show that,

onee again, more than half our responses eame ffom O'ahu, and more women than men were willing to take the time to complete the form and share their mana'o. Kupuna continue to comprise the largest group of respondents. Most of you participating in the survey have graduated from high school and nearly 26 percent have finished college. More than 50 percent of you are at least 50 percent Hawaiian. Overall, you have given us good ratings in most areas. Many of you took the trouble to communicate your personal compliments, concerns and suggestions, whieh we

greatly appreciate. In sharing some of these comments here we have tried to keep the proportions representative. Where you have indicated improvement is needed, we have listened and we will try to adjust as possible. To those of you who said you would like to see more letters to the editor, we ean only say we would also weleome more such input firom our readers. Please continue to send us your thoughts by regular mail, e-mail, fax or via the Internet so that we ean work toward making your Ka Wai Ola fit your needs and live up to your expectations. ■

1. On whieh island do you live? 1. Hawai'i 14.3 percent 2. Kaua'i 5.8 percent 3. Lāna'i 4. Maui 6.7 percent 5. Moloka'i 2.9 percent 6. O'ahu 52.7 percent 7. Out of state 17.6 percent 2. What is your sex? 1. Female 63 percent 2. Male 37 percent 3. What is your age? 1. Under 18 .3 percent 2. 19-28 3.6 percent 3. 29-36 6.8 percent 4. 37-47 15.6 percent 5. 48-60 33.8 percent 6. Kupuna 40 percent 4. What is your education level? 1. Not a high school graduate 6.9 percent 2. High school graduate/equivalent 21 percent 3. Some college 36.4 percent 4. College graduate 20.7 percent 5. Master's degree or higher 15.1 percent 5. What is your Hawaiian blood quantum? 1. 50 percent or more 52.6 percent 2. Less than 50 percent 40.6 percent 3. None 6.8 percent 6. How would you describe your command of the Hawaiian language? 1. Native speaker 1.3 percent 2. Fluent 2.0 percent 3. Moderate 17.9 percent 4. Limited 60.9 percent 5. None 17.9 percent 7. How often do you read the Ka Wai Ola o OHA ? 1. Always 85.9 percent 2. Occasionally 14.1 percent 8. How mueh of the Ka Wai Ola o OHA do you read? 1. Allofit 65.7 percent 2. Some of it 34.3 percent 9. Whieh of the following do you turn to first to obtain news about Hawaiian issues? 1. The Ka Wai Ola o OHA 45.9 percent 2. Daily newspapers 31.5 percent 3. Loeal magazines 1.3 percent 4. Television 15 percent 5. Other 6.3 percent 10. Do your family members read the Ka Wai Ola o OHA? 1. Always 22.7 percent 2. Occasionally 59.3 percent 3. Never 18 percent

11. Where do you receive the most reliable information on Hawaiian issues and OHA news? 1. The Ka Wai Ola o OHA 24 percent 2. Mostly the Ka Wai Olal daily newspapers 23.4 percent 3. Mostly radio 1.7 percent 4. Mostly television 2.6 percent 5. Mostly the daily newspapers 4.9 percent 6. Some Ka Wai Ola o OHAJAaā\y newspapers,/radio/ television 38.4 percent 7. Other 4.9 percent 12. Other than the Ka Wai Ola o OHA, what is your main source of information on Hawaiian issues and OHA news? 1. Television 28.2 percent 2. Radio 9.1 percent 3. Advertiser/Star-Bulletin 41.2 percent 4. Other 21.5 percent 13. Do you agree with this statement? The Ka Wai Ola o OHA is vital to meeting my OHA information needs. 1. Strongly agree 34.9 percent 2. Agree 46.7 percent 3. No opinion 10.2 percent 4. Disagree 6.9 percent 5. Strongly disagree 1.3 percent 14. Do you agree with this statement? The Ka Wai Ola needs more photos and graphics. 1. Strongly agree 19.7 percent 2. Agree 35.1 percent 3. No opinion 26.2 percent 4. Disagree 18 percent 5. Strongly disagree .9 percent 15. Do you agree with this statement? Ka Wai Ola o OHA's appearance is appealing 1. Strongly agree 25 percent 2. Agree 53.4 percent 3. No opinion 14.3 percent 4. Disagree 6.2 percent 5. Strongly disagree .9 percent 16. Do you agree with this statement? Ka Wai Ola o OHA 's layout and design add interest to reading the newspaper. 1. Strongly agree 23.7 percent 2. Agree 52.6 percent 3. No opinion 14.6 percent 4. Disagree 8.1 percent 5. Strongly disagree .9 percent 17. Do you agree with this statement? Trustee columns are interesting and informative. 1. Strongly agree 18 percent 2. Agree with the statement 45.1 perent 3. No opinion 14.1 percent 4. Disagree 18 percent 5. Strongly disagree 4.9 percent 18. Do you agree with this statement? Trustee columns offer adequate coverage ofthe Trustees' views. 1. Strongly agree 18.5 percent

2. Agree 49.7 percent 3. No opinion 20.2 percent 4. Disagree 7.9 percent 5. Strongly disagree 3.6 percent 19. Do you agree with this statement? The Ka Wai Ola o OHA gives readers enough information about Native Hawaiian-related legislative issues. 1. Strongly agree 13.2 percent 2. Agree 50.3 percent 3. No opinion 12.2 percent 4. Disagree 19.1 percent 5. Strongly disagree 5.3 percent 20. Do you agree with this statement? I want to heeome more involved with political and eommunity issues that affect Hawaiians. 1. Strongly agree 24.6 percent 2. Agree 42.9 percent 3. No opinion 24.6 percent 4. Disagree 7 percent 5. Strongly disagree 1 percent On question No. 21 , plaee a eheek mark in eaeh of the appropriate areas. 21. Do you agree with this statement? Ka Wai Ola effectively covers eaeh of the following topics.

Cultural issues 22.8% 59-6% 6.35% 10% 1.3% Beneficiary voices and inpui 13.2% 51.4% 16.9% 15.9% 2.7% Entertainraent 11.1% 52.7% 21.8% 12.1% 2.3% Sovereignty issues 22% 51% 12% 12% 3% Hawaiianprofiles and perSonalities 18% 59% 10% 12% 1% Letters to the editor 18.1% 57.7% 17.1% 5.4% 1.7% 0HA features 21% 62% 11.7% 4% 1.3% Non-OHAfeatures 5.8% 41.1% 37.7% 12.3% 3.1% Hawaiian issues 27.6% 51.8% 7% 12% 1.7% OHA B0T meetings 12.8% 50.8% 24.6% 9-4% 2.4% Sports 4.4% 24.9% 46.8% 19-5% 4.4% 0HAfinances 17.1% 52.3% 15.8% 13.1% 1.7% and budget Adrainistration 16.9% 42.2% 22.3% 15.5% 3% information

I | WHAT OUR READERS SAID

i! iiiimin iiim